It's important for people to be able to contact you on a social media platform that has such a huge impact on people. But as a small business owner, you should think very carefully if you don't already have a large following. It's often the case that you have to put in an insane amount of work to succeed on social media these days. Do you really want to hire people who will ultimately have to use paid advertising to get good results?
As Facebook is often associated with brand building, this is a social medium that is well suited for larger companies that want to establish a strong name. Many people find that Facebook does not convert as well into sales as they would like. You also have to remember that a lot of people are on Facebook to be entertained. It is important to keep in mind if you are going to market yourself there so that the content is adapted accordingly.
This means that the medium can be compared to palau email list Instagram. On Pinterest, however, images and films are posted as "pins" which are in turn systematized in different "boards". Businesses that can easily communicate visually can benefit greatly from Pinterest, but the medium is not used that much by businesses. Therefore, it is best suited for businesses that address consumers directly. Pinterest is one of the few social media where posts do not expire immediately like in many other media. One reason for this is that many Pinterest pins are ranked on Google. This means that you have a lot to gain from optimizing images and text on Pinterest.
Pinterest currently has 770,000 users in Norway. Of these, 72 percent are women. Worldwide, women account for 92% of all pins (source) . Pinterest users are also a good deal older than other popular image-sharing platforms such as Instagram and Snapchat. In Norway, there is a predominantly large proportion of women in all age groups.