Another important note is the frequency of contact.
Posted: Sun Dec 22, 2024 7:20 am
Example 18: Mouth
Email #1: You left your russian number whatsapp Mouth open!
Other eCommerce Cart Abandonment Subject Lines
Example 19: Real Truck
Email #1: There’s something in your cart.
Example 20: Shower Pass
Email #1: We saved your cart for you
Email #2: Your cart is about to expire - Still interested?
Example 21: FloraQueen
Email #1: Hi Stephan, continue shopping with a discount!
Free Bonus: Click here to get access to a free PDF field guide that shows you 19 tactics to increase email opt-ins - the most essential step in shopping cart abandonment.
How Target Combines Personalization & Triggered Emails to Create Effective Email Subject Lines
Target Corp increased digital sales 42% last quarter.
2019 is the 5th straight year of 25% or more growth for their eCommerce store - and makes Target Corp an excellent candidate to study a cart abandonment subject lines.
Sign-Up & Reminder Emails
I first visited Target.com on September 13th. After opening a new account, I added this item to my cart.
After abandoning the cart, I received a number of transactional related emails.
Importantly, none of these were specifically a cart abandonment email. Instead, it seems that Target suppresses triggered cart abandonment emails while they are sending establishing the relationship with a new client.
These emails, while not directly encouraging a new visitor to complete their purchase, do give clear reasons to return to the site and implicitly remind them of their previous visit.
Target finds distinct reasons to email me four times in the first three days.
Shopping Cart Abandonment Email #1, Sent Day 3
The first true cart abandonment email Target sends is sent on day 3.
The subject line is a simple prompt to "Come back & see what's new" with some minor personalization at the front.
Cart Abandonment Email #1 Subject Line: "Kitchen & Dining Furniture: Come back & see what's new."
Email #1: You left your russian number whatsapp Mouth open!
Other eCommerce Cart Abandonment Subject Lines
Example 19: Real Truck
Email #1: There’s something in your cart.
Example 20: Shower Pass
Email #1: We saved your cart for you
Email #2: Your cart is about to expire - Still interested?
Example 21: FloraQueen
Email #1: Hi Stephan, continue shopping with a discount!
Free Bonus: Click here to get access to a free PDF field guide that shows you 19 tactics to increase email opt-ins - the most essential step in shopping cart abandonment.
How Target Combines Personalization & Triggered Emails to Create Effective Email Subject Lines
Target Corp increased digital sales 42% last quarter.
2019 is the 5th straight year of 25% or more growth for their eCommerce store - and makes Target Corp an excellent candidate to study a cart abandonment subject lines.
Sign-Up & Reminder Emails
I first visited Target.com on September 13th. After opening a new account, I added this item to my cart.
After abandoning the cart, I received a number of transactional related emails.
Importantly, none of these were specifically a cart abandonment email. Instead, it seems that Target suppresses triggered cart abandonment emails while they are sending establishing the relationship with a new client.
These emails, while not directly encouraging a new visitor to complete their purchase, do give clear reasons to return to the site and implicitly remind them of their previous visit.
Target finds distinct reasons to email me four times in the first three days.
Shopping Cart Abandonment Email #1, Sent Day 3
The first true cart abandonment email Target sends is sent on day 3.
The subject line is a simple prompt to "Come back & see what's new" with some minor personalization at the front.
Cart Abandonment Email #1 Subject Line: "Kitchen & Dining Furniture: Come back & see what's new."