how can we do agile content marketing ?
Posted: Sun Dec 22, 2024 6:50 am
Agile marketing is perfectly designed to help your organization shift the way you think about individual pieces of content into comprehensive campaigns.
Even more importantly, Agile methodology is inherently results-driven: if your latest idea fails, working within this framework will allow you to respond more quickly to your blog marketing metrics.
That’s why, whether you’re on a content marketing team of two or twenty people, an “agile” approach could produce better results.
How to implement agile content marketing?
To implement agile marketing in your company and thus enhance your content marketing, we recommend the following:
Think in 80/20 terms
You may have heard the saying that 80% of your results come from 20% of your effort.
In the world of software, telegram group philippines this phenomenon is especially true.
The average user of the program can only engage with 5-20% of the product features!
In agile content marketing this means knowing where to focus your efforts to see the best results.
Often, your blog headlines, opening paragraphs, and calls to action will have the biggest effect on the success of your content.
Rethink your structure
Traditional management concepts of command, control and clearly defined roles don't really fit with agile content marketing.
Agile practices are about breaking down barriers and traditional corporate thinking to achieve remarkable results.
In software, developers may meet with clients or business leaders in the planning stages to get a more complete view of what they are about to do.
You can implement this framework in your organization, ensuring that your content writers have full access to clients or management to gain the most exposure and insights possible.
Even more importantly, Agile methodology is inherently results-driven: if your latest idea fails, working within this framework will allow you to respond more quickly to your blog marketing metrics.
That’s why, whether you’re on a content marketing team of two or twenty people, an “agile” approach could produce better results.
How to implement agile content marketing?
To implement agile marketing in your company and thus enhance your content marketing, we recommend the following:
Think in 80/20 terms
You may have heard the saying that 80% of your results come from 20% of your effort.
In the world of software, telegram group philippines this phenomenon is especially true.
The average user of the program can only engage with 5-20% of the product features!
In agile content marketing this means knowing where to focus your efforts to see the best results.
Often, your blog headlines, opening paragraphs, and calls to action will have the biggest effect on the success of your content.
Rethink your structure
Traditional management concepts of command, control and clearly defined roles don't really fit with agile content marketing.
Agile practices are about breaking down barriers and traditional corporate thinking to achieve remarkable results.
In software, developers may meet with clients or business leaders in the planning stages to get a more complete view of what they are about to do.
You can implement this framework in your organization, ensuring that your content writers have full access to clients or management to gain the most exposure and insights possible.