Some people plan to make a purchase in the near future but use the web to do their research.
Which washing machine is the best? Which SEO plugin is the most useful?
These people also have transactional intent, but need more time and persuasion. These types of search intent are often referred to as commercial investigative intent.
What about keywords?
The words people use in their search queries provide information about user intent. If people use words like buy , sell , discount , they are definitely buying something.
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Also, if people are looking for a specific product, they may want to buy it. If people search and use words like information, "how to," "best way ," you'll know they're intentionally seeking information.
How to Optimize Content for Search Intent
You want to make sure your landing page matches what your audience is searching for. If people are looking for to show them a product page. At least not right away. You might scare them off.
Read more about how to optimize your posts before publishing
If people want to buy your product, don't make it long-winded for them. Make it easier to visit your store.
It’s a good idea to optimize your product pages for more commercial keywords. For example, if you sell dog vitamins, you could optimize your product page for dog vitamins.
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Maybe you also have an article about vitamin australian whatsapp number management. For example, you could optimize this article for the search term [how do I give my dog vitamins] .
Determining the search intent of a query can be quite difficult. And, maybe different users will have (slightly) different user intents but still end up on the same page. If you want to learn more about your audience’s search intent, the best way is to ask them.
You could do a little survey with questions about what people are looking for, and if people visit your website, this poll will be displayed. This might give you more clues about your audience’s research intent.
See also: How to Improve Your Website’s Reputation
It’s crucial to make sure the content you write matches the terms people search for and what your audience is searching for.
If people are looking for information, make sure your post or page is informative. But if people