Don't Ignore SEO and Search Engine Ranking Factors

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SEO studies, which are the abbreviation of Search Engine Optimization, are of great importance especially in terms of digital marketing strategies to be implemented by entrepreneurs who want to do e-commerce.

SEO studies, which must be implemented in order to rise to the top among estonia telegram thousands of sites and create maximum perception by using the words that potential customers search for in search engines, are among the most used digital marketing techniques.

SEO work, which is carried out by correctly analyzing the words used by the target audience when searching for the product or service offered and using these words within the site within the scope of the correct content management mentioned above, should also be strengthened with many support works.

Achieve Topical Relevance Level Based on Category, Not Product, with Internal Linking
Internal links are important to support SEO efforts. In order for search engines to perceive the order in the site content more clearly, internal links should be based on the main categories the product belongs to instead of the product the site focuses on, and categories should consist of keywords in search engines.

Additionally, providing links to site categories with specific keywords through on-site blog pages or advertising activities created within the scope of digital marketing strategies will also be beneficial in terms of visit rates.


Make Sure Your URL Structures Are Correct
URL structures, defined as the open address of a site in the web world, are descriptive structures that start with “www” or “http”. Search engines use the information they receive from the site’s URL in order to rank the site higher in search results.

In addition, structuring categories with correct URL structures on in-site pages can yield positive results for search engines, and is important for users who click to enter the site to perceive which brand's page they are on.