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Revolutionizing communication in the tourism sector through SMS

Posted: Sat Jan 04, 2025 3:56 am
by mdsojolh43
Smooth communication is the key to a successful and stress-free holiday. In tourism, mobile messaging, especially text messaging over the internet (and increasingly WhatsApp and RCS messages ), plays an important role in accompanying guests throughout their trip and creating a lasting bond.

The tourism sector has undergone profound changes in recent years, and digitalization has had a significant influence on this development. SMS communication between tourism companies and customers has proven to be very effective. SMS offers many possibilities and helps to optimize customer service, increase satisfaction and intensify customer loyalty.

SMS communication in the tourism sector
The smartphone is indispensable when traveling, and direct communication via familiar channels such as SMS can bring considerable added value to businesses in the tourism sector.

Direct, personal interaction offers clear advantages:

Increased customer service efficiency
Increased conversion rates
Improving brand image and differentiation from the competition
Increased customer satisfaction and loyalty
Below you will find information on how SMS can improve customer experience in the tourism sector.

The use of SMS in tourism in different scenarios
Air, land and sea: travel reservations and real-time updates by SMS
SMS plays a crucial role in keeping travelers informed in real-time about their bookings, whether they are traveling by plane, bus or boat. Mobility companies can use SMS to provide their customers with important kenya whatsapp list details such as flight changes, delays, departure times or gate updates.

In collaboration with Esendex, British Airways 1 has set new standards in customer communication for breakdown messages of various types. The Hannover Airport transfer service 2 was able to save up to 50% of time thanks to SMS confirmations via Esendex. This direct communication allows travellers to react flexibly to last-minute changes and reduces stress. It is also an opportunity to immediately offer alternative travel options to help stranded customers and relieve service staff.


Organized trips: Assistance at every stage with SMS
For tour operators offering package holidays in particular, direct mobile communication with customers via SMS is invaluable. Throughout their trip, customers can receive important information such as hotel reservations, transfers, emergency lines and other details via their smartphone.

The ability to ask questions directly via SMS and get answers quickly gives customers a sense of support and security. In addition, tour operators can send their customers tailored additional offers, such as flyers about wellness treatments, rental cars or local events, via SMS landing pages.

Hotels and accommodation: Practical information directly on your mobile phone
In the field of accommodation rental, whether by hotels, holiday apartments or campsites, sending SMS allows accommodations to provide important information to guests. This can be check-in instructions, advice on using the facilities or recommendations on local tourist attractions and restaurants. Travelers thus have all the necessary information at their fingertips and can, if necessary, communicate directly with the owner.