Which your business may require. For example, it’s cool to start with a welcome email, send an informational email about upgrades of your product, share a newsletter, and more. You may not need 4+ types, but you definitely need to send a few of them. Let’s play with different types of emails we absolutely recommend for enriching your email campaign.
Marketing emails Marketing emails are a must-have to build thriving relationships with finance and banking email list customers, generate leads, and educate clients. The design and content of such emails show clean branding, encouraging users to browse premium product features or other extras. Welcome emails According to Campaign Monitor research, welcome emails have the highest open rates among all emails with the average open rate being 50%. A welcome email is the first interaction between a new user and you.
Consider welcome messages as first impressions. Remember that with a welcome email, your new customer starts a journey with your company. Greet new customers and introduce them to the crucial function of your product or website. Crafting your welcome email, make sure to meet these requirements: Be straightforward in your subject line — just welcome a new customer Be thankful Don’t promote. This is not the right type for promos Promised something for a sign-up? Mention and deliver that in the message Use clear CTAs Provide a choice either to dive deeper into an experience with your product or just opt-out Don’t forget about storytelling.