Talk like a human: Ditch the corporate lingo, buzzwords and start learning how to write a blog post the way you actually talk. Use short sentences and simple words to convey big ideas, but avoid using slang (or every possible blogging term in an attempt to sound credible), which can be distracting to readers.
Identify your values: What do you really stand for? What is your purpose? croatia phone number database is your “why”? By living in harmony with your values and staying authentic to your message, you’ll be able to attract like-minded people and build your tribe.
Write about issues you actually care about: Don’t try to chase trends or cash-in on fads. While you may see results in the short-term, people will be able to spot your insincerity from a mile away. Instead, write about issues that have the most relevance to you and your audience.
Take a stand: Maintaining integrity means standing up for what’s right without compromise. You can’t make everyone happy, so come to terms with the fact some people won’t be fans when you write a blog post they disagree with. In the long run, taking a stand for what you really believe in will earn you the continued respect and loyalty of your audience that does feel similarly as you.
Be transparent: Most people are quick to advertise their victories and success while keeping their mistakes and failures far away from public view. While it makes for a nice looking Instagram feed, it’s difficult to forge a real connection with someone who seems so perfect. Take the opposite approach and open yourself up to your audience, warts and all. Be quick to admit mistakes, chronicle your failures and share the real truth behind the topics in your industry (like how much it really costs to blog).
One of my most popular blog posts of all time here, is about my most painful business failure.
It first tells the story of how I invented a product in college, and the ensuing journey that led to eventually losing $6,537 on the business after a couple of years trying to grow the company. I then get into all of the lessons I learned along the way—reflecting on what I’d do differently both for myself and the benefit of readers.
And because I wrote a clever headline for it (“How to Create a Product Nobody Wants and Lose $6,537: The iStash Story“), that post went viral on HackerNews and brought in my first couple thousands readers to this blog. The rest is history.
If English isn’t your native language, I know it can be a challenge to start crafting stories (and headlines) like this overnight.
Take some time to brush up on your English writing abilities with language learning mobile apps like Babbel, Duolingo, Rosetta Stone and others.
The more you practice your reading & writing, the greater your ability—to learn how to write a blog post that connects with readers—will become.
Talk like a human: Ditch the corporate lingo,
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