Supply chains and marketing may seem like they
Posted: Thu Dec 26, 2024 10:08 am
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Related Posts : Supply chains and marketing may seem like they’re worlds apart, but in reality, they’re like a dynamic duo in the business universe. Just like Batman and Robin, they work together to achieve common goals. saudi arabia email list In this article, we’re going to explore how supply chain management affects marketing and, more importantly, how to measure its impact. The Supply Chain-Marketing Connection Before we get into the nitty-gritty of performance metrics, let’s take a moment to understand the connection between supply chain management and marketing.
In a nutshell, supply chain management is the backbone of a business operation. It encompasses everything from sourcing raw materials to delivering the final product to the customer’s doorstep. Marketing, on the other hand, is all about creating awareness, generating interest, and driving sales. It’s about convincing people that your product or service is the solution to their problems or desires. And what’s a big part of that? You guessed it—product availability, quality, and delivery speed, all of which are heavily influenced by the supply chain.
Related Posts : Supply chains and marketing may seem like they’re worlds apart, but in reality, they’re like a dynamic duo in the business universe. Just like Batman and Robin, they work together to achieve common goals. saudi arabia email list In this article, we’re going to explore how supply chain management affects marketing and, more importantly, how to measure its impact. The Supply Chain-Marketing Connection Before we get into the nitty-gritty of performance metrics, let’s take a moment to understand the connection between supply chain management and marketing.
In a nutshell, supply chain management is the backbone of a business operation. It encompasses everything from sourcing raw materials to delivering the final product to the customer’s doorstep. Marketing, on the other hand, is all about creating awareness, generating interest, and driving sales. It’s about convincing people that your product or service is the solution to their problems or desires. And what’s a big part of that? You guessed it—product availability, quality, and delivery speed, all of which are heavily influenced by the supply chain.