8. Retarget on LinkedIn Identify contact information for prospects who browsed your website and create retargeting ads on LinkedIn to reach them. How it works: Add the LinkedIn Insight tag to your website and make sure it’s verified. Then, integrate Leadfeeder with your Google Analytics account.Research prospects on LinkedIn using the contact details provided by Leadfeeder and create retargeting ads based on the data. 9. Reduce churn Use your buyer intent data to monitor target accounts by creating a “Competitors” feed in Leadfeeder. This way, you can easily see if current customers are browsing your competitors’ websites and take personalized uruguay business email databasefollow-up actions before it’s too late. How it works: Import a list of competitors and create a custom feed using the “Company Name” filter under Company Information.
10. Measure Paid Campaign Results Use the “Source/Medium” filter to curate custom feeds for each paid marketing campaign so you can measure campaign performance and send leads to the right sales reps. How it works: Select + Create a custom feed > Acquisition > Source/Medium > Search for the appropriate value and add the filter. LeadFeeder Source Medium Filter 11. Analyze Traffic Sources Create information dedicated to different key sources so you can analyze where your leads are coming from and better understand the buyer’s journey. How it works: Select + Create a custom feed > Acquisition > Sources — then select the source.