SEO on TikTok, the search engine of the future
Posted: Sun May 25, 2025 6:18 am
Younger generations no longer search for their questions on Google search and prefer to turn to social media platforms like Instagram or TikTok. This is also happening with Google Maps, as 40 % of young people also turn to these social media platforms when looking for a restaurant or new places to socialize and enjoy their leisure time.
You might be thinking this is a Google problem and that it doesn't affect you much as a brand, and that simply continuing as you are is fine. But nothing could be further from the truth. Google is starting to position TikTok videos in its search results to attract this younger segment of society, so implementing an SEO strategy on this platform can help audiences reach you through Google.
### **Recruiters**
- Source passive candidates
- Map competitor talent
- Find niche specialists
## **Database Quality Indicators**
**Green Flags:**
95%+ email deliverability
Monthly data refreshes
Documented kenya phone number list methods
Compliance certifications
Vague sourcing methods
## **Legal Considerations**
### **Global Compliance Standards**
- **GDPR** (EU data protection)
- **CCPA** (California privacy)
- **CASL** (Canada anti-spam)
- **PECR** (UK regulations)
### **Best Practices**
- Verify opt-in status for marketing
- Maintain suppression lists
- Document data sources
- Provide clear opt-out options.
You might be thinking this is a Google problem and that it doesn't affect you much as a brand, and that simply continuing as you are is fine. But nothing could be further from the truth. Google is starting to position TikTok videos in its search results to attract this younger segment of society, so implementing an SEO strategy on this platform can help audiences reach you through Google.
### **Recruiters**
- Source passive candidates
- Map competitor talent
- Find niche specialists
## **Database Quality Indicators**
**Green Flags:**
95%+ email deliverability
Monthly data refreshes
Documented kenya phone number list methods
Compliance certifications
Vague sourcing methods
## **Legal Considerations**
### **Global Compliance Standards**
- **GDPR** (EU data protection)
- **CCPA** (California privacy)
- **CASL** (Canada anti-spam)
- **PECR** (UK regulations)
### **Best Practices**
- Verify opt-in status for marketing
- Maintain suppression lists
- Document data sources
- Provide clear opt-out options.