Video Marketing Guide: The Secret Weapon of Digital Pros

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2Emotion, the publisher that makes it easy to create videos with its online platform, has unveiled the latest edition of its Video Marketing Guide. This fourth edition is packed with content, information, and advice for all marketing and communications professionals looking to become experts on new video trends!

A friend in communications got hold of it and japan mobile database you a closer look at this new gem in the marketing world.

Why download the 2Emotion Video Marketing guide?
2Emotion launched the first edition of its guide in 2016, and it quickly became a reference in the industry. Originating in the United States, the concept of “Video Marketing” wasn't very widespread in France at the time, and 2Emotion played a key role in popularizing it among French audiences. Video marketing encompasses all video creation strategies aimed at promoting a brand and its content.

This fourth edition , designed for 2Emotion users and for all professionals interested in video strategies and the creation of dedicated content, is published in digital format but also in printed version.

By purchasing the guide, you will find yourself, right from the preface, faced with reflections that you have certainly already raised in your business and in particular on how to promote it via videos: What types of videos should I produce for my profession? How can I successfully integrate videos into my current objectives? With which tools can I succeed in this new challenge? Through the 60 pages contained in the guide, 2Emotion paints a detailed portrait of the current video and streaming universe. By giving you the keys and fundamental information for the successful deployment of your videos on the platforms.

Video is a groundswell in the way we communicate and your organization must be aware of it.

Nicolas Tralongo, CEO 2Emotion
Why do video marketing?
As more and more communications and marketing professionals create their own video content, it's important to consider the importance of editorializing video content, ensuring it's accessible and easy to watch. Video marketing is the art and method of inspiring as many people as possible to learn, learn, and understand what you're offering by consuming innovative and understandable media content, through video of course.

Understanding this impact ensures increased visibility on various communication platforms, such as social media. But it's also a decisive advantage in the current battle between brands to be on the first page of Google. Finally, on your website or on video platforms (especially YouTube), it's a sure way to increase the amount of face-to-face time spent with your own content.