E-commerce whose value is the price

[Irfanabdulla1111]

In this case, all the previous strategies can be applied but there is a trick that works well.

It is including the word “cheap”, “offer” or “promotion” in 10% of the e-commerce products.

Recommended URL: domain/category/product-name

In all of these cases, you need to consider how your menu will be configured, both for Google and for users.

Keep in mind that if the user or Google cannot find them quickly, you will have a lot of problems positioning the products.

Recommendation: Architecture is key to positioning and we must be clear about one thing: if it is not helping positioning, we should not be afraid to change it. You have nothing to lose.

What to do with similar products?
The first thing to say is that Google is nothing more than a mathematical processor and therefore, we must understand what Google considers a similar product.

For Google, a similar product is one that does not have a percentage of HTML that gives it a differential value.

Where is the problem with having similar products?
The main problem is that when Google sees that two URLs are very similar, there will come a time when it is very possible that it will deindex (remove from Google) one of the affected URLs.


Another very common problem when putting the same product in different categories is that if when you click on the product, the URL contains the category, it would also be considered “duplicate” content.

So far, I have discussed what we should do with product duplication within a domain, but there is something very important left to do and that is to look at what happens with product duplications outside our domain.

This is a classic when we are talking about e-commerce sites that import a product catalogue from third parties.

In this case, we must be especially careful with a Google algorithm called “Google Panda” that pursues exactly these cases.

The next question that clients often ask themselves is: but then, do I have to change all the texts email list of sweden businesses and images of the products in the catalogue that I have uploaded from another supplier?

And the answer is: do you want to be positioned for this supplier's products?

If the answer is yes, there is no choice but to do so and modify all the contents.

There are some SEOs who block product category content from other vendors using the robots.txt file.

Something I don't really agree with, I think that's always the last option.

Tip: If you know you're going to have a product in multiple categories, it's best not to have the category in the URL.

There is one thing that must be made clear, Google says that having similar and own content on the same website is not a problem (although I disagree) but having third-party content is a direct cause of a penalty that will be very difficult to overcome.