For service-based businesses (particularly in the beauty and wellness industries), platforms like Instagram, TikTok, and Pinterest are often the most effective for visually showcasing your work.
We all use Google to answer questions like “Where should I go out for format of philippine cellphone number dinner tonight?” or “Where should I get my hair cut?” — so building a strong presence there means attracting interested customers to your local business. Even better, if people are finding you through Google, it means they’re probably actively looking for people who are doing the same thing as you, so those are quality leads.
Google My Business is especially helpful for small businesses that target a surrounding community audience.
By claiming your Google My Business account, managing it, and keeping it updated, you’re already improving your online presence. This makes it easier for customers to find you in a competitive landscape.
Mix it up
It’s important to diversify your online marketing efforts. Don’t just pick one platform! Consider using a combination of social media and Google in your online marketing strategy.
Unleashing the Power of Strategic Social Media
Social media has been a super powerful tool in the digital world for service-based businesses such as barbershops, nail salons, medical spas, and salons. It helps them engage with their target audience, showcase their work, and acquire new clients.
Google My Business is especially
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