SMS marketing is an opportunity to strengthen your relationships with customers. Before you start using it, don’t forget the main points. It is a more personal channel than email.
Think through every sentence you send via SMS
Before sending, decide on the frequency of sending
Segment your audience precisely so that each user receives a relevant offer
Text messaging is a great way to build brand loyalty, but if you portugal phone number library overuse this communication channel, you can lose your customers.
How to Use SMS Marketing in Passteam
While you need to think strategically about using SMS marketing within your existing marketing strategy, there are a few key things you can do now to improve your SMS marketing.
Take care of the questionnaire to register the client in the loyalty program
How you collect numbers to create messages can greatly impact a customer's desire to receive your emails and their overall perception of your brand.
In Passteam, you can collect a customer base using an online questionnaire, where customers give their consent to marketing mailings. This questionnaire can be placed on the website, in social networks or as QR codes in an offline store.
Here are a few things that most popular companies do:
They set up multi-step mailings to properly engage the recipient and remind them of themselves.
They offer a registration discount immediately when you are prompted to register.
They use unique designs that match the look and feel of their brand.