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The conversation continued, drawing Emily deeper into Clara’s world—a world filled with laughter, shared stories of triumph, and even moments of sadness transformed into hope. Inspired, Emily proposed a small feature about Clara and her unique hotline, wanting to delve deeper into this phenomenon.



Other formats that are also important for Instagram's algorithm to benefit are feed videos, which are long-form videos, and Reels , which are short videos . The latter, in fact, were created with the idea of ​​competing with TikTok, as well as offering a type of content that is on the rise: videos between 15 and 60 seconds long.

Hashtags should be used in all of these posts, regardless of the format . more kenya phone number list and informing Instagram about the content of the post. Links can also be added if the goal is to increase web traffic.

Another Instagram tool that can help with an inbound marketing strategy is Instagram Shopping , which allows you to include a product catalog, tag them, and include direct purchase links .

And finally, you can also use Instagram Ads to advertise on this social network. Using this tool requires a small financial investment, but by leveraging segmentation, you can reach users who might be interested in your brand and its products or services.