Gather the data and tools needed to conduct the audit

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Like most things in life, it's always good to have a plan. The truth is, email audits can be tedious and overwhelming, so it's always good to start by breaking them down into clear, achievable steps.


In this step, You should also look for changes in your subscriber list, customer engagement, sales figures, and more to understand how well your email marketing campaign has performed if you're lebanon number search conducting a strategic audit you will need to choose the type of audit you are performing. You can choose one of the types mentioned above or use a combination.

Next, write down your goals for the project and what you hope to accomplish. This will give you clear guidance on what to look for when conducting your audit. It is also helpful to have your company's goals on hand during this process and use them to define the project's objectives.

Want to learn more about the tools available for successful email marketing? Read the 9 Best Email Marketing Tools for Small Businesses .


Once you have some direction, it's time to gather the tools and data you'll need. You won't need any fancy software for this. A simple spreadsheet will do. To get you set up, here are some headings you might want to consider adding:

You can get this by using data You should also look for changes in your subscriber list, customer engagement, sales figures, and more to understand how well your email marketing campaign has performed if you're conducting a strategic audit from your marketing team members and your email marketing tool . Once you have done this, collect the information and use it to populate your spreadsheet.