How to promote your business Facebook page for free

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Having an active business Facebook page is a necessity these days, even if your reach on Facebook is declining. Facebook is an effective channel that you can use for free to promote.


Why a Facebook page?

On the FB page, you can monitor statistics for individual posts and the entire page.

With a Facebook page, you can use paid advertising and increase the reach of your posts.

You can have an unlimited number of people follow you, while you can only accept 5,000 friends on your FB profile.


However, there are also disadvantages to Facebook pages, such as lower reach of posts. Unfortunately, only 2-3% of your followers see your posts (exceptionally more if they are very active).


Facebook has limited the reach because it wants you to give some "dollars" for greater reach.


Despite the low reach, with the right strategies and experience, you can still achieve good results.




Today I'm sharing with you 7 ways you can promote your business Facebook page at no cost .


Tip #1: Invite friends you have on your personal Facebook profile to like your business Facebook page

Tip #2: Announce a contest with an attractive prize or organize a prize challenge.

Tip #3: Provide quality content

Tip #4: Showcase your products or share special promotions on your product page

Tip #5: Publish testimonials from satisfied customers

Tip #6: Collaborate with other businesses and influencers

Tip #7: Connect with your audience



Tip #1 : Invite friends you have on your personal Facebook profile to like your business Facebook page

To do this, click on the three-dot icon on your business Facebook page and click the Invite Friends option , enter the names of the friends you want to invite to like, and click Send Invite.


You can also do a mini survey on your personal Facebook profile, which will help you with posts on your business Facebook page, namely:

Check which types of posts attract the most attention – do your followers view more photos and videos or read more of your advice?

You can also ask your existing followers what they want to know and see on your profile.

Above all, focus on building relationships with your followers.


Tip #2 : Announce a contest with an attractive prize or organize a prize challenge.

Focus primarily on the offer, or which of your services or products your followers would accountant & cpa email lists in united states be interested in. The more attractive the reward, the more people will click.


Some ideas:


• A special discount for your hottest product or service.

• Post a contest for the best photo of your products – keep track of new followers and choose a winner.

• Organize an event (and create a Facebook event) that your followers would

would like to share the event with their friends.


Note: I don't recommend contests for everyone, especially if you want quality followers.


Tip #3 : Provide quality content

If you want to attract and retain followers on your business Facebook page, you need to make sure you're posting quality content. This way, you'll draw attention to yourself and build a deeper connection with your users.


Facebook is not so much about selling as it is about connecting with your audience. The best way to promote your business Facebook page is to connect with your audience through interesting, useful, and helpful content.


Some options:


• Posting special tips and tricks.

• Posting special news and events from your industry.

• Interview: invite an important person from your industry for an interview.

• “Behind the scenes”: Post a video or pictures of your company or

behind-the-scenes events of the company.


When creating content, it's crucial to start with the products and services you offer, or to draw ideas from everything around you. If you're lacking inspiration, analyze your competition. Ideas are everywhere, you just have to recognize them and incorporate them into your posts.


Don't forget that visual content is also extremely important, so enrich your posts with images or videos.


Some ideas for posts here!


Tip #4 : Showcase your products or share special promotions on your product page

If you want to inform customers about your offer via Facebook, regularly post special promotions for your products - all of this serves to promote your business Facebook page (and company) for free.


Here are some ideas:

Share promotions about your most popular products.

Advertise new products, seasonal promotions.

Notify customers when a popular product is back in stock.


Tip #5 : Publish testimonials from satisfied customers

I can't tell you how much a post like this is welcome. It could be a post on Facebook from a happy customer that you link to your business. It could be an email you received and you share a screenshot of the email, or a screenshot of a message a happy customer sent you.


Use customer feedback as a way to engage other customers. Never forget about the content your followers can create. This will help you reach more people and gain more followers in less time.