In short, Video Account is going to prohibit digital people from live streaming and bringing goods. Video account to the left, JD to the right, digital human live broadcast + customer service is very annoying. Source: Video account "live broadcast with goods" rules. Not long ago, JD just attracted a wave of popularity with the "Purchasing Dongge" digital human. From the start to the end of the broadcast, it took less than an hour, and the live broadcast room had more than 10,000 views and a cumulative transaction volume of more than 100,000. Everyone knows that whoever can seize the position in the wave of technological development and better integrate it into the application will have the initiative in the next stage of competition.
short video e-commerce platforms have iran phone code restricted digital human sales. In February last year, Douyin e-commerce issued a "Digital Human Industry Initiative". In February this year, Kuaishou e-commerce also issued digital human live broadcast with goods regulations. The two major short video pioneers are at best just following the rules. Should product managers choose to be terminals? In recent years, after the Internet has experienced a wave of spending money to do the market, it has become more and more aware that it is not enough to rely solely on the terminal, and the shortcomings of the terminal need to be made up as soon as possible.
So should product managers choose to transform and become end-users? View details> What is really curious is why e-commerce platforms that started with short videos and traditional shelves, both of which are important players in e-commerce, have such a big difference in the road to integrating e-commerce? What is the reason behind the completely different attitudes towards problems applied to e-commerce? Buyers don’t like sellers and think it’s useless. Digital people live broadcast agents make money. "A very, very unhappy shopping experience," Jin Rui seemed to be holding back a lot of resentment when talking about the experience.
At this point, the choice of video account is more intriguing.
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