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Is your email subject line. This is the point where they decide whether to open . Your email or send it to the trash and move on.There are several ways to . Craft open-worthy email subject lines. Let’s look at three ways. They are highly personalizedan easy . Way to add a personal touch to your email is with your subject line.


Most . Email providers allow you to insert a subscriber’s name south africa mobile number database into your subject line by using . Personalization tags.For example, in mailerlite, you use a merge tag in your subject line or . In the body of your message to personalize it.Mailerlite merge tagsthis makes your message highly . Customized and personal. What’s great is that according to aberdeen, doing this can improve your .


Click-through rates by % and conversions by %.Related reading: the top email subject line statistics . You need to know. Make it short and clearthere’s a growing trend of subscribers using . Mobile devices to open and read emails. As many as % of subscribers choose to . Use their smartphones or tablets to read emails rather than using a desktop or laptop.